The Worldwide phenomenon The Hunger Games – released on 2 disc Blu-ray, 2 disc DVD – is the second fastest selling DVD/Blu-ray of 2012 so far.
Dan Lane of the Official Charts Company reports: “The Hunger Games has shot straight to Number 1 on the Official Video Chart and in doing so, has become the second fastest selling DVD / Blu-ray release of 2012. In its first week on sale, the film adaptation of the first installment of Suzanne Collins’ series of young adult novels has sold over 450,000 copies, making it second only to The Twilight Saga – Breaking Dawn Part 1”.
Selling more than 470,000 in Week One including digital formats, the Blu-ray sales were particularly impressive, constituting 20% of total volume. The only Home Entertainment release to achieve higher proportional Blu-ray sales in 2012 is Sherlock Holmes: Game Of Shadows.
Lionsgate UK’s Nicola Pearcey, Managing Director of Home Entertainment and New Media, said of the result: “The Hunger Games is Lionsgate UK’s biggest ever week 1 sales result and we are extremely proud to contribute to the worldwide success of the brand. We’re particularly delighted with the Blu-ray conversion of 20% which is unusual for a film of this genre. The release of the ‘Unseen Version’ on Blu-ray has seen consumers trading up to Blu-ray format, which is a terrific result”.
As well as containing the 15 cert version of the film, unseen in UK cinemas, the Blu-ray Disc set contains an additional exclusive feature – “Preparing for the Games: A Director’s Process,” which looks at the progression of taking three key scenes from the book to the screen. The 2-disc Blu-ray and 2-disc DVD are loaded with hours of extensive bonus materials including the comprehensive eight-part documentary, “The World is Watching: Making of The Hunger Games.” Other special features on both DVD and Blu-ray include a sit-down conversation with director Gary Ross as well as numerous featurettes that examine the global success of the books, the creation of the control room in the film and the filmmakers’ motivation behind creating new scenes that were not in the book, plus much more.
Directed by Academy Award® nominee Gary Ross (Seabiscuit), The Hunger Games, starring Academy Award® nominee Jennifer Lawrence (Winter’s Bone), features an ensemble cast that includes Golden Globe® winner Donald Sutherland (Citizen X), Academy Award® nominee Stanley Tucci (The Lovely Bones), Academy Award® nominee Woody Harrelson (The People vs. Larry Flynt), Lenny Kravitz (Precious) and Emmy® nominee Elizabeth Banks (TV’s “30 Rock”). The film also stars some of the industry’s brightest up and coming actors such as Josh Hutcherson (The Kids Are All Right) and Liam Hemsworth (The Expendables 2).
The Hunger Games is the first in a trilogy of books published by Scholastic that has already become a literary phenomenon with over 36.5 million copies in circulation. Set in the future, one male and one female from each of the twelve districts of the nation is forced to participate in the annual competition called The Hunger Games, which is broadcast live throughout the country for the entertainment of the Capitol’s wealthy residents. Sixteen year old Katniss Everdeen (Lawrence) volunteers in her younger sister’s place to enter the games, and is forced to rely upon her sharp instincts as well as the mentorship of drunken former victor Haymitch Abernathy when she’s pitted against highly-trained Tributes who have prepared for these Games their entire lives. If she’s ever to return home to District 12, Katniss must make impossible choices in the arena that weigh survival against humanity and life against love.
BLU-RAY & DVD SPECIAL FEATURES
“The World is Watching: Making of The Hunger Games” – an eight-part documentary covering the “making of” the film in all aspects from the pre-production process all the way through the theatrical release and fan reactions
“Game Maker: Suzanne Collins and The Hunger Games Phenomenon” featurette
“Letters from the Rose Garden” featurette – insights from Donald Sutherland on the development of his role as President Snow
“Controlling the Games” featurette – stories and concepts behind creating the control centre
“A Conversation with Gary Ross and Elvis Mitchell”
Propaganda Film (in its entirety)
“Preparing for The Games: A Director’s Process” (Blu-ray Exclusive)